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        LONG BEACH, Calif. (June 19, 2019) – DENSO, the world’s second largest mobility supplier, has named Hirokatsu Yamashita president of DENSO Products and Services Americas, Inc. Yamashita took charge of the aftermarket products and services arm of the advanced mobility supplier on June 1.

        The appointment follows sweeping personnel and organizational changes announced in March that enable DENSO to act more nimbly and efficiently in the face of rapid industry change.

        In his new executive role, Yamashita oversees more than 600 employees of all DENSO Products and Services Americas groups: DENSO Light Vehicle Parts, Commercial & Heavy Duty, MovinCool, Robotics, Automated Data Capture (ADC), and DENSO Connected Services. Operations include the company’s headquarters in Long Beach; manufacturing operations in Murrieta, California; regional sales offices in Plano, Texas, and West Chester, Ohio; warehouses in Rancho Cucamonga, California, and Jeffersonville, Indiana; and a new technology center in Jermyn, Pennsylvania.

        Yamashita brings more than 26 years of experience with DENSO in its sales, business planning, and administrative operations to his new post. Over time, he has held various positions of increasing responsibility within the corporation’s overseas network, as well as DENSO headquarters in Japan.

        “I am honored to lead DENSO Products and Services Americas and build on the success of our team and our company’s continued growth in a rapidly changing automotive industry,” Yamashita said. “We are dedicated to staying ahead of the curve to meet our customers’ needs and strengthening relationships built on the quality and value of our parts and services.”

        Yamashita joined DENSO in 1993 after earning his bachelor’s degree in law from Waseda University in Tokyo. He started with DENSO Japan as a budget controller in the Sales Administration group and moved into business planning with the Thermal Products group in 1999.

        In 2008, Yamashita expatriated as general manager of Business Planning at DENSO Turkey, which operates the thermal products manufacturing and exporting within Europe. He was promoted to vice president in 2011.

        In 2013, Yamashita returned to DENSO Japan where he led the product development operations of the Aftermarket Business Planning Department. In 2016, he was promoted to lead the department as general manager. Over the last two years, his duties grew to include serving as a board member of two entities: a joint venture compressor manufacturing and sales company in China where his initial responsibility was as a shareholder since 2014, and a cell phone distribution/mobile solutions company in Japan where he also served as a shareholder since 2017.

        About DENSO
        DENSO is a $48.3 billion global mobility supplier that develops advanced technology and components for nearly every vehicle make and model on the road today. With manufacturing at its core, DENSO invests in its 221 facilities in 35 countries to produce thermal, powertrain, mobility, electrification, & electronic systems, to create jobs that directly change how the world moves. The company’s 170,000+ employees are paving the way to a mobility future that improves lives, eliminates traffic accidents, and preserves the environment. Globally headquartered in Kariya, Japan, DENSO spent 9.3 percent of its global consolidated sales on research and development in the fiscal year ending March 31, 2019. For more information about global DENSO, visit
        In North America, DENSO employs 27,000+ engineers, researchers and skilled workers across 31 sites in the U.S., Canada and Mexico. In the United States alone, DENSO employs 17,000+ employees across 13 states and 25 sites. Headquartered in Southfield, Michigan, in fiscal year ending March 31, 2019, DENSO in North America generated $10.9 billion in consolidated sales.
        Join us, and craft not only how the world moves, but also your career. For more information, go to

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